| London, UK |
London, UK –1 September, 2024– 80-20 Wines, the premier importer of Georgian wines to the United Kingdom, is proud to announce the opening of its first brand store on Amazon UK. This milestone marks a significant step in the company’s mission to not only offer exceptional wines but to also share the rich cultural heritage of Georgia with the world.
Celebrating Georgian Culture Through Wine
80-20 Wines is more than just a wine importer; it’s a storyteller of Georgia’s ancient traditions and the custodians of its vinous treasures. Every bottle of wine we offer is a blend of the country’s rich history and the tales of the land it hails from. Rooted in the belief that “In wine, there’s truth, beauty, and the stories of the land it hails from,” our mission is to connect wine lovers with the soul of Georgia.
“We are passionate about showcasing the heritage of Georgia through our wines. Each bottle carries the essence of our ancestors, the wisdom of our winemakers, and the beauty of our landscapes,” said Mako Abashidze , Co-founder and CEO of 80-20 Wines. “With the launch of our Amazon store, we hope to reach a wider audience, inviting them to experience Georgian culture and inspiring them to visit our homeland.”
A Customer-Centric Marketing Approach
At 80-20 Wines, our marketing strategy is designed to offer a personalised experience that speaks directly to our diverse customer base. We recognise that every wine lover is unique, and our selection is curated to appeal to different buyer personas—from the casual enthusiast to the seasoned connoisseur.
“Our approach is customer-centric; we focus on creating the best possible experience for each of our customers, Mako explained. “By understanding and catering to the distinct preferences of our buyers, we are able to build strong brand loyalty and long-term relationships. This is not just about selling wine; it’s about creating connections and sharing stories.”
Hand-Picked, Exquisite Selection
The wines offered by 80-20 Wines are meticulously hand-picked to ensure they meet the highest standards of quality and authenticity. Each selection is a testament to the craftsmanship of Georgian winemakers, many of whom employ ancient techniques passed down through generations.
“Our wines are unique and exquisite, embodying the rich traditions of Georgia. We are proud to introduce these exceptional wines to the UK market, allowing customers to experience the beauty and heritage of Georgian winemaking with every sip,” said Mako.
A Journey Through Wine
By purchasing from 80-20 Wines, customers are not just buying a bottle; they are embarking on a journey through time and place. The company aims to educate and inspire, encouraging wine enthusiasts to explore Georgia’s storied history and its unparalleled wine culture.
“We want our wines to be a gateway to Georgia, sparking curiosity and a desire to learn more about our beautiful country. Our hope is that our customers will be inspired to visit Georgia, to walk the vineyards, and to feel the connection to the land and its people,” Bachi Gabunia – co-Founder .
Visit Our Amazon Store
The 80-20 Wines brand store on Amazon UK is now live, offering a wide selection of Georgian wines that are sure to captivate and delight. Explore our collection and discover the stories behind each bottle.
For more information, visit our Amazon store https://www.amazon.co.uk/stores/page/656A81CC-E002-4F4E-8CBF-38DA3D67D598?ingress=0&visitId=345c016a-0a35-47ef-8074-005ed2aea0fc online store https://80-20wines.com or contact:
Media Contact:
Mako Abashidze Co-founder & CEO
80-20 Wines
Email: [email protected]
Phone: +44 7769 477090